| 1. |
CBS NATIONAL |
Run Time:
4:09 |
 |
JUN 23 2008 5:30PM PT |
Nielsen Audience:
5,365,003 |
| CBS Evening News West Coast |
Calculated Ad
Equivalency: $622,500 |
 Preview
Clip |
Calculated
Publicity Value: $1,867,500 |
| 30-Second Ad
Equivalency: $75,000 |
| [**05:39:46 PM**] In
a recent survey of 900 Coldwell Banker realtors, a stunning 78% said
rising fuel costs were causing their clients to consider city living. $4
gas seems to be causing a consumer reaction that $3 gas didn't. Reporter:
sales of hybrid cars surged 25% during the first four months
of this year while large SUV sales plummeted 30% Kristen Carley wasn't
ready to give up her Audi so she found another way to save on gas.
|
| |
| 2. |
WNYW-FOX NEW YORK, NY, MARKET RANK:
1 |
Run Time:
4:07 |
|
JUN 23 2008 5:00AM ET |
Nielsen Audience:
29,908 |
| GOOD DAY NY WAKEUP |
Calculated Ad
Equivalency: $6,175 |
| Preview
Clip |
Calculated
Publicity Value: $18,525 |
| 30-Second Ad
Equivalency: $750 |
| [**05:26:58 AM**]
Eastbound free and clear. Reid. Coming up next, hybrid cars,
do they live up to the hype? See if they are worth paying the extra cash
for. Katherine. |
| |
| 3. |
WTXF-FOX PHILADELPHIA, PA, MARKET RANK:
4 |
Run Time:
2:22 |
|
JUN 23 2008 5:00AM ET |
Nielsen Audience:
19,885 |
| Good Day |
Calculated Ad
Equivalency: $1,325 |
| Preview
Clip |
Calculated
Publicity Value: $3,975 |
| 30-Second Ad
Equivalency: $280 |
| [**05:26:59 AM**]
His monthly gasoline budget has been slashed by 80 percent. It handles
well and the idea that the meter shuts down whenever you come to a stop
makes a lot of sense. The electric drive transportation association
reports electric and hybrid cars make up 2 percent of all cars sold today
with more than a million now on the road. Best part of going fully
electric, you get to leave gas pumps in the dust. |
| |
| 4. |
KXAS-NBC DALLAS-FT. WORTH, TX, MARKET RANK:
5 |
Run Time:
0:32 |
|
JUN 23 2008 4:00PM CT |
Nielsen Audience:
58,051 |
| NBC FIRST AT 4 |
Calculated Ad
Equivalency: $480 |
| Preview
Clip |
Calculated
Publicity Value: $1,440 |
| 30-Second Ad
Equivalency: $450 |
| [**04:16:44 PM**] A
carbonated soft drink company is working to reduce its carbon footprint.
They are woging to reduce hybrid vehicles at their distribution centers.
They introduced nine hybrid trucks and three hybrid cars.
Today is a great day for Coca Cola. We are launching the largest of its
kind in the industry. |
| |
| 5. |
KXLY-ABC SPOKANE, WA, MARKET RANK:
77 |
Run Time:
1:46 |
|
JUN 23 2008 5:00AM PT |
Nielsen Audience:
8,947 |
| Good Morning NW |
Calculated Ad
Equivalency: $106 |
| Preview
Clip |
Calculated
Publicity Value: $318 |
| 30-Second Ad
Equivalency: $30 |
| [**05:21:57 AM**] We
meet one of those people in this week's Lukens at Large. Voice: I bought
the Prius in August of 2005. When I first got it, I got maybe 45 miles per
gallon on the first tank, when David McKinstry drives his hybrid car,
he tries to stay off the freeway. voice: air resistance is higher at
highway speeds than back streets, reasoning you might expect from the
chairman of Eastern Washington University's physics department.
voice: here's somebody that says Prius gas mileage sucks, but when it
comes to getting good gas mileage, even he has to admit that he's gotten
just a little. McKinstry: obsessive? (Laugh) not long after buying
his Toyota Prius, he found an on-line chat room McKinstry: he says, I
thought I'd relate what I'd done that has led to my daily miles per gallon
rising from 42.7 to 54. |
| |
| 6. |
HLN-CNN NATIONAL |
Run Time:
1:17 |
|
JUN 21 2008 4:00PM CT |
Nielsen Audience:
207,877 |
| Headline News |
Calculated Ad
Equivalency: $2,515 |
| Preview
Clip |
Calculated
Publicity Value: $7,545 |
| 30-Second Ad
Equivalency: $980 |
| [**04:16:23 PM**]
Really, a quick turnaround for a car? Yeah. The major demand for hybrid cars
and why there are so few out there for sale. Next. |
| |
| 7. |
WPIX-CW NEW YORK, NY, MARKET RANK:
1 |
Run Time:
0:42 |
|
JUN 19 2008 7:00AM ET |
Nielsen Audience:
104,865 |
| CW11 Morning News |
Calculated Ad
Equivalency: $1,400 |
| Preview
Clip |
Calculated
Publicity Value: $4,200 |
| 30-Second Ad
Equivalency: $1,000 |
| [**07:16:00 AM**]
Stocks. Chrysler's new model hybrid
cars will be cheaper than
rivals. |
| |
| 8. |
KUSA-NBC DENVER, CO, MARKET RANK:
18 |
Run Time:
3:54 |
|
JUN 19 2008 6:00AM MT |
Nielsen Audience:
99,389 |
| 9NEWS @ 6AM |
Calculated Ad
Equivalency: $10,140 |
| Preview
Clip |
Calculated
Publicity Value: $30,420 |
| 30-Second Ad
Equivalency: $1,300 |
| [**06:07:48
AM**] Gregg Moss has hopped out of the 9 news cubicle for a where in
the town segment. This morning he is in his new superdo you remember hybrid car,
doing business. There you go. |
| |
| 9. |
WICS-NBC CHAMPAIGN-SPRINGFIELD-DECATUR, IL, MARKET RANK:
84 |
Run Time:
1:43 |
|
JUN 19 2008 10:00PM CT |
Nielsen Audience:
39,514 |
| Evening News |
Calculated Ad
Equivalency: $5,150 |
| Preview
Clip |
Calculated
Publicity Value: $15,450 |
| 30-Second Ad
Equivalency: $1,500 |
| [**10:24:56 PM**] In
addition to buying less, Americans are buying smaller vehicles.
Nationwide, mid sized SUV's sales dropped 30% compared with May of last
year. Toyota says demand for the hybrid
car is so high, it is having a tough
time making belletrist. They won't be able to increase battery production
until next year. Big changes are in the mail. |
| |
| 10. |
KGET-NBC BAKERSFIELD, CA, MARKET RANK:
125 |
Run Time:
1:00 |
|
JUN 19 2008 5:00PM PT |
Nielsen Audience:
18,749 |
| News 17 at 5 |
Calculated Ad
Equivalency: $250 |
| Preview
Clip |
Calculated
Publicity Value: $750 |
| 30-Second Ad
Equivalency: $125 |
| [**05:31:47
PM**] The Arvin police department received a grant to buy six new
hybrid cars. They currently have three of the six and
are trying them out and getting them equipped. The new cars should be on
patrol in a couple of weeks. |
| |
| 11. |
WHBQ-FOX MEMPHIS, TN, MARKET
RANK: 47 |
Run Time:
3:26 |
|
JUN 18 2008 5:00PM CT |
Nielsen Audience:
62,256 |
| Fox 13 News at 5 |
Calculated Ad
Equivalency: $2,060 |
| Preview
Clip |
Calculated
Publicity Value: $6,180 |
| 30-Second Ad
Equivalency: $300 |
| [**05:25:25 PM**] In fact, neay 40% of professionals
pay for their own work laptop saying its a necessity for their job.
Bustudies show employees equipped with Mobile phones and laptops boosts
productivity ultimately outweighing the cost to the company. As more
people want a hybrid car, Toyota can't churn them out fast enough.
Their top selling prius' are going so fast the battery manufacturers can't
keep up with demand. Nd since the prius first came out a decade ago Toyota
has sold one point five million of them. |
| |
| 12. |
WFOR-CBS MIAMI-FT. LAUDERDALE, FL, MARKET RANK:
16 |
Run Time:
0:24 |
|
JUN 18 2008 6:00AM ET |
Nielsen Audience:
25,491 |
| CH 4 News |
Calculated Ad
Equivalency: $640 |
| Preview
Clip |
Calculated
Publicity Value: $1,920 |
| 30-Second Ad
Equivalency: $800 |
| [**06:17:56 AM**]
The people who risk their lives to protect us are now going green. The new
hybrid cars are environmentally safe and fuel
efficient. That means the department will spend less money on gas. The
cars are being used for light duty, in other words, not for transporting
or patrolling. |
| |
| 13. |
CNBC-CABLE NATIONAL |
Run
Time: 1:00 |
|
JUN 17 2008 3:30PM CT |
Nielsen Audience:
325,514 |
| Closing Bell |
Calculated Ad
Equivalency: $9,240 |
| Preview
Clip |
Calculated
Publicity Value: $27,720 |
| 30-Second Ad
Equivalency: $4,620 |
| [**03:36:31 PM**]
We're just getting started here in Asia. This is what we're watching out
for. Sun sun and Bosh, are teaming up to develop a new hybrid car
battery. Jet Airways, in a holding pattern. All expansion is on hold until
next year because of surging oil prices. |
| |
| 14. |
NBC NATIONAL |
Run Time:
2:46 |
|
JUN 17 2008 5:30PM CT |
Nielsen Audience:
7,695,908 |
| NBC Nightly News |
Calculated Ad
Equivalency: $315,400 |
| Preview
Clip |
Calculated
Publicity Value: $946,200 |
| 30-Second Ad
Equivalency: $57,000 |
| [**05:47:11 PM**]
Reporter: and other stirs looking at cutting the cost of getting from here
to there. All right, commercial planes made of plastic. Vast hybrid car
fleets and hydrogen cars that produce only water vapors. There's zero
greenhouse gases produced by the vehicle. Reporter: although a hydrogen
fleet is years away, we can still make commuting decisions, changing,
right now. |
| |
| 15. |
WMAQ-NBC CHICAGO, IL, MARKET RANK:
3 |
Run Time:
1:31 |
|
JUN 15 2008 8:00AM CT |
Nielsen Audience:
108,878 |
| NBC5 Chicago News |
Calculated Ad
Equivalency: $3,033 |
| Preview
Clip |
Calculated
Publicity Value: $9,099 |
| 30-Second Ad
Equivalency: $1,000 |
| [**08:06:57
AM**] Six minutes after the hour. How to double your hybrid car's
gas mileage. |
| |
